Coca-Cola anticipates revenue growth from increased soda demand in 2024

Coca-Cola is on track to achieve the higher end of its organic sales forecast for 2024 due to growing demand for its premium sodas and juices in the U.S.

To drive growth, Coca-Cola has been introducing innovative packaging, such as 12-ounce slim cans, to appeal to budget-conscious consumers in the U.S. Additionally, the company has launched reformulated versions of Sprite and Fanta in markets like India and South Korea.

In the third quarter, Coca-Cola's average selling price rose by 10%, while unit case volumes experienced a slight decline of 1%. The company now expects annual organic sales growth of around 10%, revising its previous estimate of a 9% to 10% increase.

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