Marico, a well-known FMCG company recognized for its coconut oil brand "Parachute" and edible oil brand "Saffola," has stated that it will take at least six months for urban consumption in India to recover.

The managing director of the company, Saugata Gupta, has emphasized the challenges posed by food inflation, which reached a 15-month high of 10.87% in October, impacting consumer spending significantly. The increase in food prices, particularly vegetables, has contributed to a broader rise in retail inflation, which also reached a 14-month high.

Gupta is optimistic that once food inflation is addressed, urban consumption will gradually improve, although it may take a couple of quarters. Marico, which has a market capitalization of $9.12 billion, competes with major players like Hindustan Unilever and Nestle in the Indian market.