LVMH shares show signs of recovery after recent price drop

LVMH Moët Hennessy - Louis Vuitton SE has experienced significant volatility in its share price due to market reactions and investor response to its quarterly earnings report.

Stock Price Volatility

After a disappointing announcement, the luxury goods conglomerate saw its stock drop by 7.5% to a new low for the year at EUR 578.80. However, the stock rebounded by 1.2% the following day, closing at EUR 609.40 and holding above the psychologically significant EUR 600 mark. Analysts are closely monitoring this price point to determine if the stock will recover further or face further downward pressure.

Technical Analysis

Technical analysis suggests that the recent price movements could lead to a double low pattern, which could be a bullish signal for traders. To confirm this pattern, the stock needs to break above the August low of EUR 611.50. If successful, it could indicate that the stock is regaining momentum. The next targets would be the April downtrend line and closing the gap from Wednesday at EUR 625.40. There is a volume peak between EUR 627.50 and EUR 630.00, which may act as a resistance level. Breaking through this barrier would shift the focus to the January low of EUR 644.00 and the 50-day moving average at EUR 644.64. A sustained rise above this level could lead to a significant upward movement towards the medium-term 100-day line at EUR 672.12.

Downside Risks

Despite the recent recovery, there are downside risks for LVMH shares. Falling below the critical EUR 600 mark could trigger a more substantial decline. The September low of EUR 582.10 and the recent low of EUR 578.80 could provide support, but further weakness may test the lower trend channel boundary around EUR 567.00. This raises concerns about a larger correction, potentially revisiting the 2022 low of EUR 535.00 or even the EUR 500 mark. Investors should remain vigilant as these levels could indicate a shift in market sentiment and confidence in LVMH's prospects.

Market Trends and Challenges

The fluctuations in LVMH's stock price reflect broader market trends impacting the luxury goods and consumer discretionary sectors. Economic uncertainties and changing consumer behavior pose challenges for the luxury market, even for established brands like LVMH. The company's ability to adapt to these conditions will be crucial for its future performance. As the luxury sector evolves, LVMH's strategic decisions and market positioning will shape investor sentiment and stock performance in the coming months.

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