pernod ricard maintains strong market position with diverse premium spirits portfolio

Pernod Ricard, a leading global producer and marketer of premium and prestige spirits and wines, has received a Neutral rating from UBS.

The company's net sales are primarily driven by its strategic international brands, which account for 61.8% of total sales. Notable brands such as Absolut, Jameson, and Ballantine's have achieved sales figures of 12 million, 10.7 million, and 8.8 million cases, respectively, in the 2023/24 period.

In addition, local strategic brands contribute 18.2% to net sales, while craft spirits from specialty brands make up 7.3%. Strategic wines account for 3.6% of sales, with brands like Jacob's Creek and Campo Viejo included in the portfolio.

The company operates 94 production sites globally, with net sales distributed across Europe (28.3%), the Americas (28.8%), and other regions (42.9%).

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