Migros plans to shut down its dental care brand bestsmile, which has a branch in Lugano, due to poor performance in a challenging market.
The decision comes after a business analysis conducted in early 2024 revealed that recent results did not meet expectations.
The closure will be carried out in stages, affecting up to 27 locations across Switzerland. As a result, job cuts are expected, and Migros will engage in a consultation process for affected employees.
Patients currently undergoing treatment at bestsmile will have the option to continue their care at the remaining bestsmile practices or at zahnarztzentrum.ch, which has 43 locations and employs over 300 dental professionals.