Aimbridge Hospitality is seeking financial guidance from Evercore Inc. as the hotel management company aims to strengthen its cash reserves due to a decrease in the number of available rooms.

This decline in room counts is reportedly impacting the company's revenue streams, according to sources familiar with the matter who preferred to remain anonymous.

The firm, which is supported by Advent International, a private equity firm, is facing challenges that have led to the need for external advisory assistance. The current market conditions are putting pressure on Aimbridge's operations, highlighting the broader difficulties faced by the hospitality sector.