TJX Cos., the parent company of TJ Maxx and Marshalls, has increased its full-year earnings per share forecast due to a rise in customer transactions before the holiday season.

The new earnings per share estimate is now between $4.15 and $4.17, up from the previous range of $4.09 to $4.13.

The company also expects a 2% to 3% increase in comparable-store sales for the year, indicating positive consumer engagement.

This adjustment in earnings guidance demonstrates the retailer"s confidence in its performance as it approaches a critical shopping period.