Adidas shares have been given a "Buy" rating by UBS AG, with a target price of €280. Analyst Zuzanna Pusz emphasized the company's strong position in the North American market, which is expected to drive growth as it takes advantage of the challenges faced by competitor Nike.
This region is predicted to be a significant growth driver for Adidas in the future. Adidas shares on XETRA rose by 2.2% to €219.10, indicating a potential upside of 27.8% compared to the target price. The stock has experienced a 19.3% increase in 2024, with a trading volume of 112,238 shares.
The company is scheduled to announce its Q4 2024 financial results on March 5, 2025.