Apple's iPhone sales in China plummeted 18.2% in Q4 2024, reducing its market share to 17.1%, while Huawei reclaimed the top position with an 18.1% share, driven by its Mate 70 and Nova 13 series. Xiaomi, Vivo, Honor, and Oppo follow closely, as the overall smartphone market shrank by 3.2% in the quarter. Despite a slight annual growth of 1.5%, Apple faces challenges ahead due to economic uncertainty and fierce competition, although a government-backed subsidy program may offer some support.